Paddy Power are best known for their wacky advertising campaigns and social media posts – but behind all the fun is a very serious betting company.
You’ll get a range of great markets here on a whole range of sports, although the firm, based in Ireland, does place a core focus on horse racing and football. Having said that, delve a little deeper and there’s great value to be had right across the sporting spectrum.
Want to jump straight to the new customer offer? Check out the current Paddy Power promotional code here
Paddy Power Review – Site design
Bedecked in shamrock green, the Paddy Power site looks every bit as Irish as the firm’s rich heritage would suggest.
Navigation here is simple with major sports under the top menu and a a-z for the more obscure ones.
You’ll see straight away the firm’s strong focus on football and racing, as these take up the first two slots on the quick links, as well as most of the space beneath which is home to some of the most popular bets.
Here you will also find tabs to view in play markets, upcoming races and to see which events are available to live stream – Paddy Power has a very good selection of the latter that you can view from right within the site.
Entering an individual sport will give you the chance to sort events by popularity, or you can simply choose which tournament it is you wish to bet on.
In individual matches the page is kept nice and clean thanks to the use of a drop down menu for each separate bet, meaning that your screen does not become swamped by numbers.
Similarly the firm’s neat in play section shows a range of stats, without ever allowing them to become overbearing and take over the screen.
For example in football you will get goal scorers, cards and which team is in possession of the ball as a matter of course, even on really small events.
And the site is so quick to navigate so you should be able to get between events without a hitch to ensure you’re placing your next bet exactly when you want to.
Main sports covered
As you might imagine if you’ve seen any of Paddy Power’s crazy advertising, the main focus here lies on Premier League football and major horse racing events.
You’ll find hundreds of markets here for both of the above, with a core focus on the Premier League in its football section.
That’s not to say they don’t have more niche markets too, in fact you’ll find a range of football matches within from a whole host of different levels, countries and leagues.
Both football and horse racing dominate the home page here and you’ll also find plenty of opportunities for live, in play betting and streaming on both of these sports and many more.
However Paddy Power doesn’t just solely rely on these sports to draw in punters.
Sports like tennis, golf and cricket also feature heavily, with in play markets and live streaming commonplace from right within the Paddy Power website.
The Irish firm also covers a whole host of niches, from American sports, to esports and even bets on things like politics and the X Factor. If you want to bet on it, you’ll probably find a market at Paddy Power.
You’ll never be short of things to bet on with Paddy Power!
Offers available for existing customers
Paddy Power calls itself the home of the money back special, and in this regard there is certainly plenty to get excited about at the Irish firm’s online offering.
There’s promotions across a whole range of sports offering you the opportunity to bet again if you narrowly miss out on winning.
The firm currently offers Acca insurance on bets of five matches or more, offering you your money back if you miss out by one match.
In their cricket markets Paddy Power are currently offering customers their money back if their Indian Premier League team scores 170 or more and fails to win.
And if you bet on the Premier League Darts you will get a free bet if your selected match ends in a draw.
Paddy Power are also offering Acca insurance on NBA matches in a similar vein to their Premier League offer.
Paddy Power casino
Paddy Power’s casino is just as through as the rest of its well thought out site.
The sheer scale of the games on offer show that Paddy Power is dedicated to replicating its sports book success in the casino arena.
You’ll find more than 200 games here with a mixture of both live and virtual titles, from slots to old favourites like blackjack and roulette.
The site itself is very easy to navigate, and despite the number of titles you should find it fairly easy to access the games you want without too much hassle at all.
And the games themselves look great. Whether you like poker or blockbuster-titled slots you will find smooth animations and great graphics making this feel like a truly premium product.
Paddy Power, you might have guessed, are very active on social media with a lively Twitter account containing followers from a variety of backgrounds, from serious bettors to casual sports fans.
Their Twitter account is a laugh a minute, with a central focus on football, and poking fun at some of the stars on show, although a whole range of sports are covered here.
That helps to explain how Paddy Power has managed to accumulate more than half a million followers on its main feed, and that’s before you take into account its other pages dedicated to other elements of its business like horse racing and promotions.
You’ll also be able to contact the Paddy Power team on Twitter and they usually respond to enquiries quickly.
Paddy Power currently do not operate a Facebook business page.
Paddy Power is one of the behemoths of British betting thanks largely to a very competitive sports book and clever marketing campaigns.
The firm, originally formed in Ireland in 1988, has developed an incredible reputation throughout the UK and beyond for offering great promotions in a fun environment with odds that are competitive with the rest of the industry.
Paddy Power are licensed in the Isle of Man and offer customer support on social media, email and telephone.